I'm Frank Mellana, A UX Designer at Hertz driven by curiosity. I focus on building innovative user experiences by developing research driven, human-centered design solutions with a focus on usability.

UX Designer at Hertz

Hello, I’m Frank Mellana a UI/UX Designer at Hertz. I focus on building innovative user experiences by developing research driven, human-centered design solutions with a focus on usability. Recently, I was the UX Designer for the Shelby Mustang release that went live in May 2022. I utilize a strategic approach to deconstruct problems and build research, while delivering creative solutions through engaging digital experiences. Driven by curiosity, I’m fascinated by the why and how behind a product, processes, and the way humans interact with digital interfaces. I'm currently working on the Hertz mobile app, user research, and user testing.

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Specialities

Problem Solving, User Experience Design, Prototyping, Wireframing, User Research, Usability Testing, A/B Testing, Information Architecture, User Interface Design, Interaction Design, Visual Design, Web Design, Product Design, Application Development

Software

Figma, Adobe Creative Suite, AEM, Adobe XD, After Effects, Balsamiq, Sketch, FlowMapp, InVision